How To Source Inventory For Your Buyers In A Low Inventory Market

How To Source Inventory For Your Buyers In A Low Inventory Market

In a competitive market, buyers’ agents need to find every possible advantage to ensure they stay competitive and are able to meet — and exceed — each buyer’s expectations. But knowing exactly how to navigate Chicagoland’s low inventory market and help your clients to find their dream home can be a challenge. Multiple offer scenarios, unusual seller requests, and difficult negotiations are all commonplace when inventory is low. Here are some tips and tricks on how to source inventory for your buyers in a low inventory market.  

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How Two New Agents Went From 0 To Rookie Of The Year In 2021

How Two New Agents Went From 0 To Rookie Of The Year In 2021

Starting a business — any business — is a tough proposition. And starting out as a rookie real estate agent is tougher than setting up shop in almost any other industry. Building relationships, creating a robust referral network, and developing the habits and workflows that allow an agent to balance business servicing with business origination can all make it seem daunting to stand up a real estate brokerage.

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A Day In The Life Of A Baird & Warner Lincoln Park Agent

A Day In The Life Of A Baird & Warner Lincoln Park Agent

As any licensed real estate professional  knows all too well, no two days in the real estate business are ever quite the same. However, even though this business requires — and rewards — a certain amount of flexibility and adaptability, the most successful brokers are the ones who make sure their schedules include time for the most important parts of their business every single day.

While there is no “typical day,” just about every broker’s day will include lead generation and follow ups, business servicing, and training and learning opportunities. All of those pieces work together to form a structure. I think the biggest mistake that people make is that they don’t give themselves a structure to follow. Those who do set a structure and approach each day with intent are going to see a more consistent level of growth, and a faster path to success.

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The Unexpected Benefits Of A Career At Baird & Warner Lincoln Park

The Unexpected Benefits Of A Real Estate Career At Baird & Warner Lincoln Park

Real estate is a relationship business. And whether you’re just starting out on your real estate career or are a seasoned professional looking to grow a thriving business, the importance of your partnerships cannot be overstated. Your brokerage is more than just a name on a shingle, it’s a set of support systems, mentorship, training, and tools. 

At Baird & Warner Lincoln Park, you’ll have access to Chicagoland’s most powerful tools, resources, and support, so that you can keep your attention where it belongs — on turning your business into everything you want it to be. Read on to learn more about the unexpected benefits of a real estate career at Baird & Warner Lincoln Park.

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Agent Spotlight: Marjorie Allabastro

Baird & Warner Agent Spotlight Marjorie Allabastro

As the daughter of an architect, real estate is practically in Marjorie Allabastro’s DNA. Visiting job sites with her father sparked a lifelong enthusiasm for the subject that is evident in her passion for her work. Marjorie started out in real estate development, then took a career detour into the corporate world, but nothing could hold her back from a return to real estate. She brings a sharp focus, clear love of the subject matter, and a tireless work ethic to every transaction, building an enviable loyalty among her clients, who return to seek her services again and again as they navigate home purchases over the years.

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Business Generating Vs. Business Servicing: How Are You Spending Your Time?

Business Generating Vs. Business Servicing: How Are You Spending Your Time?

There’s a lot that goes into the typical day of a Chicago real estate broker. Here at the Baird & Warner – Lincoln Park office, one of the things that we encourage all of our agents to focus on is making sure that they are putting their time to the highest and best use. For new and experienced brokers alike, this often comes down to understanding the difference between the activities that generate new business, and the activities that service the business you already have. 

Too often, I see agents get caught up in servicing their business at the expense of generating new opportunities. While this may feel productive in the moment because you’re doing a lot of things, it often means that you’re not focusing on the activities that will actually allow you to grow your business, and make it more sustainable and lucrative for the long haul. 

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Chicago’s Fall and Winter 2021 Real Estate Market Outlook

Chicago's Fall and Winter 2021 Real Estate Market Outlook

What do the remaining months of 2021 have in store for the Chicago real estate market — and how can brokers prepare themselves for the rest of the year? 

Looking at current trends, it is clear that there is an enormous amount of opportunity in the marketplace going into the fall. Agents who commit to understanding the market and putting in the work are in a prime position to set themselves up for a strong showing through the rest of the year, while also setting up for a strong beginning of 2022.

Let’s dig into some important trends that will shape the market through the rest of the year and beyond: 

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Agent Spotlight: Kate O’Neill

Kate O'Neill Agent Spotlight

Though she is still early in her real estate career, broker Kate O’Neill has already learned a lot of valuable lessons — and earned some impressive successes in less than one full year in the business. 

For one thing, Kate has yet to have a buyer of hers pay above list price, “which is pretty big in the current market that we’re in,” she says. “I’m pretty proud of that!”

For another, Kate has quickly earned a glowing reputation around the Baird & Warner – Lincoln Park office for her social media savvy, particularly using Instagram as a channel to speak to her sphere, sow the seeds for long-term referral relationships, and reach her ideal millennial buyers. 

“One thing with my social media that I always keep in the back of my mind is to treat it like my business card and my social proof,” Kate says. “That way, when people look me up, any potential new clients or friends of mine who know I just got started in this can see that I’m busy and that I’m actively working. That I’m constantly hosting open houses, or selling a property, or teaching them something that they didn’t know.”

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Agent Spotlight: Mike Greco

Mike Greco Agent Spotlight

When broker associate Mike Greco started looking for a new opportunity after a first career in retail management, he knew he was really looking for not just a new occupation, but a new life — one where he could be more in control of his time and lifestyle. 

“I wanted to have flexibility and I wanted to feel rewarded for the time and effort I put in,” Mike explains. “And I wanted a job where every day was a new challenge and I got to spend a lot of time with people — where it was a mix of being out in the field, and only having to be behind a computer for a couple of hours a day.”

That search for a more flexible, rewarding, and active career quickly led him to real estate — and to Baird & Warner – Lincoln Park. 

Though he interviewed at a few different brokerages, it was meeting the staff at Baird & Warner – Lincoln Park that helped him ultimately decide that this office would be the right fit — especially as he started out in his real estate career.

“I really liked the culture that Baird & Warner has,” Mike explains. “You really get the feeling of support, not only from David, Negeen, and Diana, but also from the other brokers. It’s a very welcoming community. And that’s the type of person that I am. I like winning as a team!”

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