At Baird & Warner Lincoln Park, we know that a career in real estate gives you the freedom to build an extraordinary life.
Managing Broker David Bailey is often asked about the secret to becoming a top performer in this industry. “There’s no one ‘right’ way to launch a successful real estate business,” he points out. “Instead, I believe in an individualized approach, encouraging brokers to maximize their own natural style and strengths with the support of the office as a whole.”
Baird & Warner Lincoln Park inspires new and experienced agents to build an invaluable ecosystem and a custom business plan so they can truly thrive in their chosen field. The team offers an unparalleled level of coaching, mentorship, volunteerism, and continuing education opportunities.
Let’s dive deeper into the unique tools and systems that will help you surpass your goals and achieve your dream of being a top earner in the Chicagoland real estate world.
Leveraging the Latest Tech
Unfortunately, not every entrepreneur can afford a personal assistant. But to give each client the personalized attention they deserve takes immense dedication and countless hours of effort. Right?
The latest AI-powered real estate and marketing platforms will dramatically increase your productivity by automating tasks, analyzing data, and granting you more time to nurture your network and focus on the human side.
Real estate is a relationship-based business. Our brokers utilize Cloze, one of the most highly-rated and omnichannel customer relationship management tools currently in existence. It performs a mind-boggling array of processes and delivers actionable, real-time market and client data that gives you a competitive edge.
Cloze uses artificial intelligence to see subtle trends in your communications and “leverages the organization’s collective knowledge to systematically improve capture and win rates,” according to Dean Rouso, SVP of Strategic Innovation at Baird & Warner.
The platform features intense reporting, a user-friendly dashboard, and iPhone and Android apps. It also integrates with your existing email system, Dropbox, Slack, and social media.
With Cloze, you can create amazing content that increases traffic to your website as well as compose compelling listing descriptions that capture attention and generate leads. You’ll spend less of your day trying to come up with the perfect client outreach email or catchy call-to-action text — and get much better outcomes with just a few clicks.
Staying Ahead in a Volatile Market
The Chicagoland region remains quite popular for Millennials and young professionals looking to buy in an exciting urban area that remains affordable compared to the Northeast and Sun Belt.
But inventory is limited and the number of agents hit an all-time high in December of 2022. In this age of Zillow and countless other real estate applications, you need to find your niche and become an expert in order to stand out from the crowd.
Our brokers and their clients get access to Zenlist, a mobile-forward listing and inventory management network that facilitates communication and engages your leads much more effectively.
It seamlessly integrates with Cloze and enables you to track client searches, anticipate their needs, and source the perfect properties using up-to-the-minute data. Zenlist gives your customers access to private listings and irresistible opportunities, as well as helps you schedule showings and source listings with incredible ease.
Baird & Warner Lincoln Park’s bespoke tech stack is a key element in the success of our brokers and helps facilitate a five-star customer experience.
Leadership Through Support
Finding success in the real estate industry takes hard work, determination, and a certain single-mindedness. You have to be a self-starter and willing to put in the work to create a brand that emphasizes your expertise and talents. Having the right mentor is a vital part of your journey.
We offer brokers a unique support system that incorporates ongoing education, one-on-one coaching, roundtable discussions, regular book clubs, workshops, volunteer opportunities, and more.
One of our most popular book club topics was the bestseller Ninja Selling: Subtle Skills. Big Results by Larry Kendall. A favorite with Baird & Warner Lincoln Park brokers, it’s a science-based sales approach that teaches you “how to stop selling and start solving” by being more in touch with your clients.
Many agents thrive in the spirit of competition, so our office regularly sponsors good-natured contests to build community and encourage client property reviews. The winning brokers receive trips to gorgeous Mexican beach resorts and other fun prizes.
This industry is constantly evolving, but the most effective tool in your real estate toolkit will always be strong relationships.
The leadership team here at Baird & Warner Lincoln Park provides the framework you need to grow your network and your business sustainably. Our in-house support staff, mortgage team, and title services let you deliver unbeatable customer service that keeps your clients coming back.
Reach out today to discover more about partnering with the best brokerage in Chicago!