How to Grow Your New Chicago Real Estate Business

Growing a New Chicago Real Estate Business

You’re ready to commit to a career in residential real estate and jump in with both feet. Now comes the important question: How are you going to grow your business? 

There are as many ways to build a real estate business as there are brokers, and it’s important to spend some time thinking of a strategy that will be right for you. As you get started, consider what type of business model you would like to create, how you can emphasize your unique expertise and talents, and who you can turn to when you have questions or want to talk about your progress toward your goals. As with most facets of real estate, there is not necessarily a right or wrong way. It’s about finding the way that works for you as an individual, and sticking with it consistently over time. 

In my perspective, the path to growing your new Chicago real estate business comes down to three main parts: 

  1. Identify who you are, and what you like to do.  
  2. Work with your managing broker and team to develop a detailed business plan that includes specific tactics — including some that appeal to you, and some that you expect to find more challenging. 
  3. Execute your plan and monitor your results.

Oftentimes, people starting their career spend all of their time learning, and not enough time doing. Real estate is a profession that rewards action versus inaction — so while it’s important to have a strategy and a plan in place, keep in mind that there are a lot of different ways to be successful. The brokers who get the most out of these early days are going to be the ones who fully execute on a plan. 

Curious about how you can define and execute your own path to success? Let’s break down each of those steps in a bit more depth: 

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Should New Agents Join a Real Estate Team?

Should New Agents Join a Real Estate Team?

To join a real estate team, or to go solo? That is the question — and an important topic to consider for new brokers who are just getting started in the business. 

Here in Chicago, real estate teams are quite common, both at my brokerage Baird & Warner, and at other real estate brokerages around the city.

As with so many decisions in the early days of your real estate career, the choices you make now can have a significant impact on your success down the line. But it’s important to remember that there is no one “right” or “wrong” way to move forward. 

Ultimately, choosing whether or not you should become part of a real estate team is a personal decision, based on what matters most to you. There are pros and cons to both options — and lots of important questions for new-to-the business brokers to keep in mind. 

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