How Office-Level Support Can Take Your Real Estate Business to the Next Level

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Here at Baird & Warner – Lincoln Park, our brokers are some of the most productive in the city — and we know how important a strong support team is for keeping the flow of business moving. 

Consistently praised by our brokers as some of the best in the business, our office-level support staff includes multiple full-time administrators who are available to assist with listing management, marketing production, closing logistics, and much more. And with a full-time management staff of three, brokers in the Lincoln Park office have unrivaled support, guidance, coaching and mentorship at every stage of their careers.

Let’s take a deeper look at how our office-level support helps our agents to make the most of new opportunities, focus on their business strategies, and gain a competitive edge in the market: 

Operational Support: Freeing You Up to Focus On What Matters Most

Attentive, driven, and professional, our operational support staff provides our agents with the specialized support they need to run a full-time business. Having a dedicated support staff in our office frees up time for our brokers to focus on the lead-generating activities that are central to growing their businesses. Depending on your business plan and strategy, this might include cultivating leads online or in-person; preparing market research and putting it into practice; negotiating deals; attending listing and buyer presentations; learning and growing in ongoing training sessions or classes; or taking part in local networking events to grow your sphere. 

In short? When you have someone taking care of essential operations, you get more freedom — and more chances to pursue the opportunities that interest you.

At the same time, having office-level operations support means that you can focus on both of the essential aspects of your career at once — that is, generating new business opportunities, while servicing your current clients and giving them an incredible experience. Tools and resources like our dedicated marketing services platform help ensure that our agents are always able to deliver high-quality materials on time, at the right price, and ready to go, without any need to waste time cutting, binding, or collating. 

All together, this puts both experienced and new-to-the-business brokers in a better position to pivot and respond swiftly to new challenges, changes, or opportunities as they come up — while always delivering an exceptional level of service. 

Sales, Marketing, and Training: Taking Your Business to the Next Level 

Some corporate-level training programs can be “cookie cutter,” giving agents generic business plans without any concrete steps about how to truly put their plan into action. 

Even worse, some brokerages only offer one level of training — and have just one managing broker overseeing hundreds of agents spread all around Chicagoland. 

We take a different approach to helping brokers learn and grow at Baird & Warner – Lincoln Park. Here, we believe in providing truly individualized coaching and support, custom-tailored to the needs and goals of every individual agent who works in our office.

We offer a three-tiered training program that drills down deep at the office level, with our Assistant Managing Broker Negeen Masghati and Sales Support Manager Diana Duvall focused on providing brokers with the tools and resources necessary to drive results quickly. 

And as a full-time, non-competing Managing Broker, my focus is on equipping new brokers with the tools, information, and education they need to feel confident in all aspects of launching a real estate business.

I believe in encouraging and supporting every broker to maximize their opportunities by focusing on what they need — based on their unique goals, personality style, strengths, and background experience. I know how beneficial it is to formulate a custom business plan for each broker, and provide support that is ongoing and constantly evolving as the broker’s career grows. 

Negeen, Diana, and I are always available to help, however we can. From kickstarting a planning session, to answering transaction questions, to talking in-depth about how to achieve your goals, we strive to be personal, approachable, hands-on, and always ready to respond as quickly as possible. This means that our brokers don’t have to wait to have their questions answered. Instead of having to get the runaround or play phone tag, agents in the Lincoln Park office can be sure that they’ll be able to get the answers they need when they need them — and can always trust that those answers will be current, accurate, and useful.

Curious How Our Office-Level Support Can Help You Step Up Your Real Estate Business? 

At Baird & Warner, new and experienced agents don’t just have a few tools lying around to pick up and experiment with from time to time; they have entire workshops and a workforce of support staff that serve as the engine for their real estate businesses.

This behind-the-scenes machinery is all designed to increase efficiency and drive production, so agents can focus on what’s most important – building a thriving business. 

Just behind your personal motivation and drive, finding the right office is one of the most important factors in determining your success in real estate. When I started out, I wanted a strong, ongoing training program; a culture that was high-energy and collaborative; and a brand with a reputation for integrity that brought me credibility in the market. 

As Managing Broker of the Lincoln Park office, I take ownership in creating and maintaining an office culture that promotes continuous improvement, and a brand that I am proud of — one that provides unparalleled levels of control, convenience, efficiency, and satisfaction for both our agents and their clients.

Interested in learning more about what sets our office apart? Want to keep the conversation going? I always welcome the opportunity to discuss your real estate career. Whether you are considering a career change or looking for a new partner in your existing business, I truly look forward to connecting.


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